AG1 · SUBSCRIPTION COMMERCE
A daily ritual.
Carefully connected.
I built the UI and APIs for AG1's subscription service, using Shopify selling plans to power Shop AG1 and the cart. I also helped lead frontend decoupling.
- MY CONTRIBUTION
- Subscription UI and APIs, Shop AG1, and cart
- ENGAGEMENT
- Frontend lead through Code Particle
2023–2025 - BUILT WITH
- React, Next.js, Shopify
THE PRODUCT PROBLEM
A choice on screen.
A subscription behind it.
Shopify provided subscription primitives, but not the complete product AG1 needed. The service had to handle product and cadence selection, carry those choices through the cart, and translate them into Shopify selling plans.
- 01Choose product
- 02Choose cadence
- 03Resolve market rules
- 04Review subscription cart

THE WORK, UP CLOSE
SELECT A NOTE TO EXPLORE01Carry the choice all the way through
Product and cadence selection had to become a consistent subscription choice through Shop AG1, the cart, and Shopify selling plans. I built the UI and APIs connecting those parts of the journey.
02Treat the cart as part of the product
I implemented the full cart experience for subscription and one-time purchases, as well as product-change flows. The responsibility extended beyond the purchase page into how people reviewed and changed their choices.
03Make room for different markets
I helped lead frontend decoupling and shared interface decisions, then shipped localized experiences across six international markets, including Monta pickup-point support.
WHAT SHIPPED
The work powered AG1's subscription shopping journey and supported six international markets.






