Subscription commerce · Six international markets
AG1
I built the UI and APIs for AG1's subscription service, using Shopify selling plans to power Shop AG1 and the cart. I also helped lead frontend decoupling.

- Focus
- Global subscription commerce
- Ownership
- Subscription UI and APIs, Shop AG1, and cart
- Stack
- React, Next.js, Shopify
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Full case study
Building AG1's subscription service across UI, APIs, and Shopify.
The product problem
Shopify provided subscription primitives, but not the complete product AG1 needed. The service had to handle product and cadence selection, carry those choices through the cart, and translate them into Shopify selling plans.
My role
I worked across product, design, and engineering to deliver the subscription UI and APIs, Shop AG1, the cart, and the supporting Shopify integration.
- 01Choose product
- 02Choose cadence
- 03Resolve market rules
- 04Review subscription cart
Selected contributions
What I owned and shipped
- 01
Built the subscription UI and APIs connecting product and cadence choices to Shopify selling plans.
- 02
Implemented Shop AG1 and the full cart experience for subscription and one-time purchases.
- 03
Helped lead frontend decoupling and worked with design on shared interface decisions.
- 04
Shipped product-change flows, Monta pickup-point support, and localized experiences across six international markets.
Public evidence
The product in public.





